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{ | |
"General": { | |
"keywords": [ | |
"Visual Storytelling", | |
"Intriguing Headline", | |
"Interactive Elements", | |
"High-Quality Imagery", | |
"Search Relevance" | |
], | |
"insights": "1. Features an intriguing headline that piques curiosity.\n\n2. Includes interactive elements that encourage user participation.\n\n3. Utilizes high-quality imagery that showcases the product in use.\n\n4. Ensures search relevance by highlighting the product's appearance in Google search results for relevant keywords." | |
}, | |
"Male": { | |
"keywords": [ | |
"Video Content", | |
"Curiosity Trigger", | |
"Problem-Solution Approach", | |
"Lifestyle Association", | |
"Authenticity" | |
], | |
"insights": "1. Incorporates video content as the most engaging format to capture attention and create a memorable experience.\n\n2. Includes a curiosity trigger, such as an intriguing statement or question, to pique the viewer's interest.\n\n3. Follows a problem-solution approach, presenting a common issue and offering a clear solution.\n\n4. Makes a lifestyle association, showcasing the product in a way that aligns with the viewer's desired lifestyle.\n\n5. Emphasizes authenticity, using natural and relatable imagery or scenarios to build trust and credibility." | |
}, | |
"Female": { | |
"keywords": [ | |
"Clear message", | |
"Provocative headline", | |
"Real-life context", | |
"Minimalist design", | |
"Video format" | |
], | |
"insights": "1. Communicates its message clearly and straightforwardly, highlighting the product's features or benefits.\n\n2. Grabs attention with a provocative headline that sparks curiosity and encourages engagement.\n\n3. Sets the ad in a real-life context, allowing viewers to relate to and visualize using the product in their lives.\n\n4. Uses a minimalist design to keep the focus on the product, without distracting elements.\n\n5. Employs video format for more engaging and comprehensive conveyance of information in a shorter period." | |
} | |
} |